A local, loyal audience
Local people want to support local businesses. Shoppers "go to the city" to buy certain items and they end up stopping at other city merchants. They see the sign, they pull in, that business owner has a face to face opportunity. By advertising here, you have LOCAL top of mind awareness. You make the effort to get the word out around town, and they will make the effort to come on home and spend their money locally. Local business thrives like this!!!
